What can a Basic User do in Social Studio?

A Basic User in Social Studio has the ability to create and delete content they own. This means that they have the capability to engage with the platform by generating their own posts, images, and other social media content. Additionally, they can remove this content if necessary, giving them control over what they publish and what remains in the platform.

This role is designed to empower users to manage their contributions actively without giving them broader capabilities that could lead to unintended changes or access to other users' content. Thus, while they can manage their own content effectively, they do not have permissions to view all user activities, edit content created by others, or perform administrative tasks, which are responsibilities typically reserved for users with higher access levels. By having the ability to create and delete their own content, Basic Users can respond to audience engagement and maintain their social media presence effectively within their designated scope of work.