What can users in the Admin role do regarding Topic Profiles?

Users in the Admin role have comprehensive capabilities when it comes to Topic Profiles. They are empowered not only to create these profiles from scratch but also to manage them throughout their lifecycle. This management includes making necessary updates and adjustments, ensuring that the profiles remain relevant and aligned with the organization's goals.

Additionally, Admins can transfer ownership of Topic Profiles, which is essential for facilitating collaboration and ensuring that suitable individuals manage specific profiles. This level of access allows Admins to oversee the strategic direction of social engagement while maintaining control and organization within the Marketing Cloud environment.

The ability to both create and manage, as well as transfer ownership, positions Admin users as key facilitators of effective social strategy execution, making this answer the most accurate reflection of their capabilities regarding Topic Profiles.