What is one of the key components you must create after setting the Topic Profile?

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The key component you must create after setting the Topic Profile is to add filters. Filters are crucial in refining and controlling the content that aligns with the defined Topic Profile. By adding filters, you can ensure that the specific information gathered is relevant and precise, thereby enhancing the accuracy of the insights obtained from social listening activities.

Adding filters helps in segmenting the conversations and mentions that are useful for your particular objectives. This means you can avoid irrelevant data and focus only on the content that truly matters for your brand or campaign strategy. Therefore, once the Topic Profile has been established, the next logical step involves implementing filters to tailor the data to meet specific analytic needs.

Using filters effectively also ties closely with the overall goal of social media strategies, which is to gain actionable insights through precise data collection and analysis.

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