What is required to add a new Publish Macro?

To add a new Publish Macro in a social marketing context, having Workspace Admin access is essential. This role has the necessary permissions to modify and manage workspace settings, including the creation and management of Publish Macros. Workspace Admins have elevated privileges that allow them to make changes that are crucial for streamlining the publishing process.

Different user roles, such as Content Creators or General Users, may have various capabilities but do not possess the level of administrative access required to implement system-wide changes like adding macros. Admin panel access could be a necessary component for other administrative actions, but without the Workspace Admin role specifically, it's not sufficient on its own for this particular task. Thus, only those with Workspace Admin access can effectively execute the process of adding a new Publish Macro.