What is the maximum number of characters allowed in a single Tweet?

The maximum number of characters allowed in a single Tweet is 280. This limit was implemented to allow users more freedom to express their thoughts and ideas without compromising the brevity that Twitter is known for. The increase from the previous limit of 140 characters was a response to user feedback indicating a desire for more space to communicate. This character count includes not only letters and numbers but also spaces and punctuation marks, which is critical for crafting a complete message.

Knowing this limit is essential for creating effective social media campaigns, as it can influence content strategy, engagement techniques, and the overall planning of messages intended for Twitter. Understanding the character count helps ensure that Tweets are concise and impactful while maximizing the potential for user interaction.