What must be done after creating a Keyword Group within a Topic Profile?

After creating a Keyword Group within a Topic Profile, it is essential to save the changes to ensure that the newly created group is stored within the system. This action allows the platform to recognize and utilize the changes made, which can subsequently affect how social listening and engagement occur based on the configured keywords. Saving ensures that all adjustments are retained, leading to an accurate reflection of the intended strategy.

While finalizing or activating the profile may seem necessary in certain contexts, they pertain to broader steps in managing the profile itself rather than specifically following the creation of a Keyword Group. Adding new keywords could also be an ongoing process but is not a mandatory step immediately following the creation of the group. Therefore, saving the changes is the primary action required at this stage to maintain the integrity of the data and settings established within the Topic Profile.