Which user roles can view Topic Profiles?

The ability to view Topic Profiles is granted to various user roles, which includes Admins, Super Users, Full Users, and Basic Users. This permission structure ensures that all users who are part of the Social Studio environment have the capacity to engage with Topic Profiles effectively.

Admins typically have the highest level of access, allowing them to manage and oversee all aspects of the platform. Super Users also have elevated privileges that enable them to perform advanced functions related to Topic Profiles and social listening. Full Users generally have comprehensive access to the tools necessary for monitoring social media; this includes viewing Topic Profiles, facilitating effective engagement with social content. Basic Users, while limited in some capabilities, still have access to Topic Profiles to encourage broader user participation and understanding of social insights.

By allowing all these roles to view Topic Profiles, the platform promotes a collaborative environment where insights drawn from social media can be shared across different levels of the organization, enhancing overall strategy and execution. This inclusivity fosters a more informed user base that can leverage social data for decision-making.