Who is the user role that has permission to add Approval rules?

The role that has permission to add Approval rules is the Workspace Admin. This is because the Workspace Admin has the necessary permissions to not only manage content and workflows but also to oversee user roles and permissions within the workspace. They have a broader level of access and control over the features that allow for the establishment of Approval rules, which are essential for maintaining content quality and ensuring that messaging aligns with brand standards before publication.

Content Managers and Workspace Editors typically focus on content creation and management, lacking the elevated permissions needed to implement approval processes. Data Analysts, on the other hand, primarily engage with data and analytics functions, which do not encompass the capability to set up Approval rules. Thus, the Workspace Admin stands out as the role specifically equipped to handle these critical tasks.